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	<title>Comments on: Average Joe Show 056: Reading is Fundamental</title>
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		<title>By: Rob Clark</title>
		<link>http://www.averagejoeshow.com/average-joe-show-056-reading-is-fundamental/comment-page-1/#comment-39</link>
		<dc:creator>Rob Clark</dc:creator>
		<pubDate>Sun, 22 Nov 2009 01:33:35 +0000</pubDate>
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		<description>Hey guys,
Thanks for the mention of my blog post.  Of course, you are spot-on.  If you are creating content that you are passionate about then all that should matter is your passion.  And if the guy with a &#039;button blog&#039; is able to make a connection and meet the one other person who is just as passionate as about buttons; well that kind of connection is priceless.

My particular advice is geared towards corporations who are entering the social media space: monitoring the space for brand mentions, conducting outreach programs, looking to change misconceptions or spread the word on something important.  

This is all still new enough that you get irrational overreactions based on the medium of the message and not necessarily the credibility of the messenger or value of the message itself.

...oh, as for movie theater popcorn.  At last we have the food of the future.  Remember the promise of having a meal in one little pill.  No longer do we need to eat three Big Macs to get an insane serving of saturated fat, we just need a single serving of movie theatre popcorn.  Tomorrow is today!</description>
		<content:encoded><![CDATA[<p>Hey guys,<br />
Thanks for the mention of my blog post.  Of course, you are spot-on.  If you are creating content that you are passionate about then all that should matter is your passion.  And if the guy with a &#8216;button blog&#8217; is able to make a connection and meet the one other person who is just as passionate as about buttons; well that kind of connection is priceless.</p>
<p>My particular advice is geared towards corporations who are entering the social media space: monitoring the space for brand mentions, conducting outreach programs, looking to change misconceptions or spread the word on something important.  </p>
<p>This is all still new enough that you get irrational overreactions based on the medium of the message and not necessarily the credibility of the messenger or value of the message itself.</p>
<p>&#8230;oh, as for movie theater popcorn.  At last we have the food of the future.  Remember the promise of having a meal in one little pill.  No longer do we need to eat three Big Macs to get an insane serving of saturated fat, we just need a single serving of movie theatre popcorn.  Tomorrow is today!</p>
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